A post-mortem of the Yacht sex tape. What they did right, what they did wrong, and what marketers should learn

A post-mortem of the Yacht sex tape. What they did right, what they did wrong, and what marketers should learn

I promise, I’m not the type that downloads leaked sex tapes. To date I’ve still never seen Kim K’s infamous Ray J video that sky rocketed her to infamy, nor was I temped by the The Fappening that caught everyone from Jennifer Lawrence to Kate Upton. I don’t want to be part of victimizing those(…)

The Unexpected Return of The QR Code and What it Means For Marketers

The Unexpected Return of The QR Code and What it Means For Marketers

At Facebook’s F8 2016 conference one of the quieter announcements was the addition of scannable codes in the Messenger app that let you easily follow new friends. This isn’t a new thing, Snapchat’s been doing it for a while now – and so successfully I regularly see brands using the mark for their social avatars.(…)

What Ecomm Companies Need To Know About Facebook Chat Bots

What Ecomm Companies Need To Know About Facebook Chat Bots

The robots are coming for our jobs. No, seriously. They’re replacing cashiers at McDonalds, putting stockbrokers out of work, and now –  as though outsourcing to India wasn’t bad enough – the robots are coming for customer service and sales. This week at their F8 conference Facebook announced a new chat bot tool, Agents on(…)